Have you ever dreamed of putting your destiny into your own hands? Or have you imagined that you could earn commission on a brand-name or niche product just by placing a link on your website or in your email? If you have, you may want to try affiliate marketing.

Affiliate marketing is essentially a website network. It is a modern variation of the practice of paying finders fees for introducing new clients to a business. Nowadays, affiliate marketing is primarily conducted online as the number of people surfing the Internet for what they want is growing exponentially.

It is a popular method of promoting web business in which an affiliate is rewarded for driving traffic (visitor, subscriber or customer) to merchants websites through his efforts. Commission may be made depending on a certain value of registrant (pay per lead), sale (pay per sale), or any combination. Simply put, it’s about paying people money for helping merchants sell products.

Let’s say you created a website dedicated to promoting computer repair services/consultations and reaching out to potential customers. While your service is basically fixing PC problems, you notice that your clients also need registry cleaner utilities for the maintenance of their computers. (more…)

Step 1 – Who Do You Think You’re Talking To?

Before you sit down to write your email sales letter, you’ve got to determine exactly who your audience is. This is a master key to getting results from email marketing.

Ask yourself these questions:

- What do your prospects/customers want?
– What frustrates your prospects/customers most?
– Who else is selling something similar to you?
– Why should your prospects/customers believe you?
– Why should prospects/customers respond to you instead of someone else?
– What kind of appeals will your target market respond to?

Step 2 – A Great Subject Is Your Objective

Before an email can generate results, recipients need to open it. But what can you do to spark their interest and get their interest “motor” revved up?

Your SUBJECT LINE is the key.

There are four types of email formulas you can use as a guide in crafting your email. Each has a different PSYCHOLOGICAL APPEAL that works like magic on consumers. Here are some examples: (more…)